SEBRAE – 50 anos

We participated in this production by Santeria Filmes through the invitation of Burn Color Grading to prepare all the animations that would interact with the captured film. The purpose of the animations was to represent the future of entrepreneurs in SEBRAE’s 50th anniversary film.

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We used the frame-by-frame animation created in Adobe Animate and cutout in After Effects on top of the captured film.
Below the creation process of the main concept art, exploring a futuristic and modern environment.

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In this project, the storyboard served as the basis for both the illustrated part and the direction of the captured film.

Below, the first sketches of the robotic arm and beside it, the final concept art already colored, applied on top of the raw scene.

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The animation in this project came to complement the captured film and show the universe of possibilities that begins when undertaking.

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Client: Sebrae Nacional
Agency: DeBrito Brasil
Producer Company: Santeria Filmes
Director:Rafael Demy
Animation Producer: Ilustrograma
Illustration: Henrique Neumann
Animation: Henrique Neumann
Antonio Ganzer
Maria Antônia Petrassi
Marina Zucchi

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